New Work - Innovation By Engaging From The Heart #FoW

The idea of flow in business is not new. The Old Work sees flow as the absence of waste but the New Work - in the age of Social - sees flow as the discovery and extension of what is Good at Scale. In this Part 2 of 3 parts we describe a characteristics of New Work as Experiencing a deeper level of flow by engaging people from the heart to innovate and grow from what gives life.

Innovation requires people are engaged with the change process

New Work embodies experiencing a deeper level of flow. This is about bringing more strengths into the conversation to do more with more, not less with less - this is the New Enterprise conversation and the New Work.

More than ever before, the pace of change is accelerating. To keep up, the modern enterprise needs to do more than just implement continuous improvement programs - they need to innovate. Innovation creates long term sustainable advantage. As Gary Hamel says - Innovate or die! 

Importantly, in this "digital" age, innovation goes beyond keeping up-to-date with technology disruption. It requires engaged people to collaborate and collaboration requires people to be engaged with the change process as part of the culture.

From Old Work to New Work Jeremy ScrivensThe New Work takes the time to engage a workforce from the heart.

We know that engaged people at work are passionate about our new products and services and are worth four times to the bottom line than those who are not engaged. We also know that the traditional focus in business change on fixing problems is disengaging workers - we call this The Old Work.

From problem solving to opportunity-creating as fundamental unwritten rule

Most enterprises function on an unwritten rule that says "let’s fix what is wrong and let the strengths take care of themselves". With this focus on existing customer value and eliminating bad, the Old Way directs attention to problems, root-cause analysis, and the development of action plans to fix or intervene to restore what already is in place.

The Old Work supports the conversations tools around deficit-based problem solving thus fostering a culture of compliance, risk-aversion, disengagement and unhappiness at work. It also fostered a culture of status quo around the existing what and how, but not about why are we here and what's next for us and our extended Communities of Life-Work?

The most engaged, collaborative and innovative people are employed in an New Enterprise culture which looks to:

  • New Work Fosters Growthelevate and extend business and individual strengths, not weaknesses;
  • to explore possibilities, not problems; and,
  • to focus on meaning and growth, not survival.

Just as plants grow towards the light, so do Communities of Life-Work grow towards what gives light and life.

The conversations to discover the Positive Core of the best of work to date is about what gives life when the heart is engaged – the conversations are not about preventing bad or error reduction but are generative – around what gives life and how to experience more of it.

Please contact us – we would love to have a chat about the topics in this blog.

For other posts in this blog series, see:


Jeremy Scrivens is a Guest Blogger, Work Futurist, and Principal of The Emotional Economy at Work and a collaboration partner with Kinship around Social Business. Jeremy works with us at Kinship to design Positive Social Business Cultures to assist our clients to capitalise on the incredible new social technologies and global opportunities available for collaboration, business growth, sustainability and meaning. He is also a global player on Social Media, with a growing reputation as a thought leader and consultant on the future of work in the digital Age. @JeremyScrivens Connect on Linkedin.

SOCIAL BUSINESS - The Future of Work Blog Series: In this 11 part blog series, Jeremy tells the story of Blue Water Utility as it is transforms from a traditional single Enterprise managing in part to a global Social Business engaged with its Ecosystem in Wholeness for Social Good. 

Listen to Jeremy talking about Lean Social Business

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